(Daniel Marsula, director de arte del diario norteamericano Pittsburgh Post-Gazette)
Here at the Pittsburgh Post-Gazette we use two Font families. The first font is a San-serif, ITC Franklin Gothic, (Book, Demi and Heavy. Which varies from regular, condensed, compressed and extra compressed). The second font is a serif, Bauer Bodoni (Roman and Condensed). We use combinations of these two fonts throughout the paper for consistency as do most newspapers.
The Weekend Magazine is one of the sections that allows me to break the type style rules when it seems appropriate. But in most cases I prefer Franklin it tends to meet most of my needs, The variations of type styles gives me a wider range of styles to design with. The only thing about Franklin is that it does not have a light face font. When creating a large headline in Book it seems to heavy. But in that case I cheat sometimes and use Futura Light and adapt it a bit to look like Franklin.
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